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What’s New at BPD: June Highlights
Summer’s here, and at BPD, we’re leaning in with exciting news, bold conversations, and fresh talent ready to raise the…
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The Future of the CMO: The Leadership Whisperer
On this episode of The No Normal Show, Desirée, Stephanie, and Chris reflect on this year’s Cannes Lions festival, which…
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Halfway There: Mid-year Trends That Are Reshaping Healthcare Marketing
In this episode of The No Normal Show, hosts Stephanie Wierwille and Desirée Duncan reflect on the themes shaping healthcare…
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BPD Named a Great Place to Work® for Ninth Consecutive Year
BOCA RATON, Fla., June 18, 2025 — BPD has been recognized once again as a Great Place to Work®, marking…
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What’s New at BPD: May Highlights
As we move forward into the spring season, we’re bringing some pretty amazing things along with us. New reports, national…
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The Future of the CMO: When to Take the Communications Wheel
On this episode of The No Normal Show, we jump headfirst into HBO Max’s brand whiplash and why identity confusion…
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What’s New at BPD: April Highlights
The momentum has been on our side for the month of April. From conference stages to national award nods, the…
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Chaos Is a Ladder: What’s Next for Healthcare Marketing Leaders
BPD’s latest report outlines the threats facing CMOs—and reveals the bold opportunities to lead, influence, and transform from the inside…
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The Future of the CMO
Marketing’s value in health systems is under siege. What began as a quiet elimination of CMO roles across top health…
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What’s New at BPD: March Highlights
March moved fast — and so did we. From new partnerships to big-stage panels, our teams are putting bold ideas…
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Seal on a Seal? Cultural Moments from Super Bowl LIX
Let’s talk all things Super Bowl! In this episode, Desiree and Stephanie are joined by Mindy Adams, Chief Creative Officer…
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The Golden Age of Healthcare Marketing is Here
What an exciting time to be alive and to also be…AI? In this episode of The No Normal, Emily Baker,…
