Delivering the future to healthcare’s leading brands.
At BPD, everything we do – business consulting, branding, reputation management, marketing and performance measurement – is technology-enabled, AI-infused, and supported by our Proprietary Data Platform. All to ignite a future with better health for more people.
BPD Highlights
Things to expect from the second Trump Administration and the 119th Congress
Here are some things hospitals and health systems can expect from the second Trump administration.
AI Search Is Changing Everything
Stephanie and Desirée discuss the real story behind Google’s new AI Overviews—and what it means for healthcare marketers. Are websites still worth it? Is SEO over? And how do you...
The Future of the Health System Chief Marketing Officer
What began as a quiet elimination of Chief Marketing Officer (CMO) roles across top health systems is now at a critical turning point: healthcare economics, financial pressures, and the rise...
Ready for Results?
We create breakthrough work that transcends convention, challenges comfort, and ignites greatness.
So, if you’re ready to find your way, to find how far you can really go, ask yourself…
What’s your great?
