Upcoming Events

MONTHLY WEBINAR SERIES › VIRTUAL
Webinar

The Summit Series by BPD (formerly Revive)

The value of marketing to health systems in a competitive landscape has always seemed obvious, Yet, shifting societal and industry...

February 18-20, 2026
South Beach

Joe Public Retreat 2026

A Must-Attend Conference for Leaders in Health Care Marketing & Strategy

September 17 - 18
Geneva, IL

ISHMPR Fall Conference

The ISHMPR Fall Conference is an energizing two-day event where professionals from across Illinois will gather to grow, learn, and connect under the theme “Rooted in Strategy. Blooming with Creativity.”

Past Events

October 13 - 15
Denver, CO

Meet BPD at SHSMD 2024

A Must-Attend Conference for Leaders in Health Care Marketing & Strategy

September 25, 2024
Webinar

Do You Really Need Matching Luggage? The Balance of Brand and Service Line Approaches

There is a widespread assumption that brand and service line marketing should be "matched luggage," meaning they should look the same, use the same creative, and follow the same messaging.

August 22, 2024
NRC Health's Hub24

Joe Public 2030: 5 Potent Predictions Reshaping How Consumers Engage Healthcare

What does the next decade of healthcare hold? This session will explore the next 10 years of patient and consumer activation strategies.

June 26, 2024 11:30 - 12:30 PM CT
Webinar

The Never-ending Challenge of Balancing Brand and Service Line Marketing

How do you balance brand building with driving service-line volume? It's a timeless healthcare marketing dilemma.

June 26, 2024 11:30 - 12:30 PM CT
Webinar

Patient Acquisition Marketing: Overcoming the Roadblocks

How do you balance brand building with driving service-line volume? It's a timeless healthcare marketing dilemma.

April 17 - 19
Las Vegas, NV

Meet BPD and Revive at HMPS 2024

Stay in Touch

Stay in the loop on the latest from BPD— our newsletter The No Normal Rewind brings you highlights from The No Normal Show plus strategic insights to help CMOs prepare for the future of health system marketing.