Delivering the future to healthcare’s leading brands.
At BPD, everything we do – business consulting, branding, reputation management, marketing and performance measurement – is technology-enabled, AI-infused, and supported by our Proprietary Data Platform. All to ignite a future with better health for more people.
BPD Highlights
The Einstein Divide
The Einstein Divide Transforming marketing & communications in an AI era AI is the hot topic in every healthcare marketing room this year. CMOs are under pressure, and everyone’s trying...
Why AI Progress Can Feel So Uncomfortable
We’ve celebrated the promise of AI: the speed, the scale, the potential. But with every new advance comes a growing unease. In this episode, we explore the cognitive dissonance consumers...
ISHMPR Fall Conference
The ISHMPR Fall Conference is a two day gathering of healthcare marketing and communications professionals, united under the theme “Rooted in Strategy. Blooming with Creativity.” Members of the Illinois Society...
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