DELIVERING THE FUTURE
TO HEALTHCARE'S LEADING BRANDS

The future of marketing and communications demands embracing technology, data, AI. It requires moving at lightning speed and adopting new approaches and strategies. Most importantly, it requires driving material impact. The best brands in healthcare aren’t waiting for the future — they are partnering with BPD to embrace the future today.

ADVENTHEALTH

Best-in-class patient acquisition campaign drives 23:1 ROI

HCA HEALTHCARE

Changing public sentiment for the largest health system in the country

NORTHERN LIGHT HEALTH

Building a non-promotional brand to reconnect Mainers for better health

BPD Highlights

5 Healthcare Trends That Will Shape Marketing in 2026

Those of us in healthcare can feel it: the ground is shifting, and transformation is happening live. In 2025, AI went from moonshot to must-have. Retail and tech players continue...

Episode 274

Our Takeaways from eHealthcare’s AI in Healthcare Marketing Week

Fresh off an incredible AI in Healthcare Marketing Week, BPD’s Stephanie Wierwille, SVP of Strategy & Innovation, and Victoria Davis, Group Account Director, share their biggest takeaways and the standout...

Joe Public Retreat 2026

February 18-20, 2026

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South Beach

Where the best health system marketers meet February 18- 20 | South Beach, FL Days Hours Minutes Seconds 2026 THEME THE AI DREAM Be there when the future is conceived...

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We help our clients ignite greatness everyday through breakthrough ideas, advanced strategies and proven business impact.

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DELIVERING THE FUTURE TO HEALTHCARE'S LEADING BRANDS