Eight Years of A+ness

BPD has been certified as a Great Place To Work® for the eighth consecutive year! Why is this recognition so important to us?

Rome Is Burning: CMOs in Healthcare

A wake-up call on the future of the CMO role at healthcare organizations In June, I reached out to my healthcare provider to schedule my colonoscopy screening. After tapping on her keyboard for a few seconds, the scheduler sighed and asked if she could put me on hold. When she returned a few minutes later,…