Boca Raton, FL – May 13, 2026 – BPD Healthcare today announced the appointment of Tej Daruwalla as EVP of Data Solutions & Analytics, helping advance the company’s recently announced Healthcare Enterprise Growth System.
She brings more than 20 years of experience leading enterprise data, analytics and AI transformation initiatives across complex healthcare organizations. Most recently, she served as VP, Enterprise Data Platform & AI at enGen, Highmark Inc., where she led enterprise-wide AI strategy, data operations and advanced analytics initiatives designed to unlock growth, improve operational performance and accelerate innovation.
At BPD, Daruwalla will lead the expansion of the company’s Data Solutions & Analytics practice, overseeing the evolution of BPD’s proprietary Signals Intelligence capabilities, analytics, predictive modeling and AI-driven growth solutions. She will work across BPD’s integrated strategy, marketing communications and data solutions & analytics teams to help clients identify and attack enterprise growth opportunities with unprecedented speed and efficacy.
“Healthcare is entering an era where enterprise growth will increasingly be defined by intelligence, speed and the ability to connect signals across the organization,” said Jason Brown, CEO and Co-Founder of BPD Healthcare. “The traditional healthcare marketing model was not built for the level of complexity and pace healthcare organizations now face. Tej understands how to build modern AI and data ecosystems that power smarter decision-making at scale, and her leadership will be instrumental as we continue perfecting the Healthcare Enterprise Growth System.”
Last week, BPD unveiled the Healthcare Enterprise Growth System, a new enterprise growth model designed to help healthcare organizations align brand, patient demand, physician referrals, workforce engagement, philanthropy and community impact through a coordinated system powered by real-time intelligence and AI. The system was developed in response to growing demand from healthcare leaders for more integrated, measurable and intelligence-driven approaches to enterprise growth.
Daruwalla will lead the advancement of BPD’s Signals Intelligence platform, which is powered by one of the deepest healthcare intelligence datasets in the industry, including more than 240 million healthcare consumer records and 7 million-plus matched physician NPIs.
“Healthcare organizations have access to more intelligence than ever before, yet translating that intelligence into meaningful enterprise growth requires a far more connected and operational approach,” said Daruwalla. “What drew me to BPD is the company’s vision for connecting strategy, intelligence, marketing and activation into a truly integrated system. BPD is building the kind of connected intelligence infrastructure healthcare organizations will increasingly need to compete and grow.”
Brown added, “Tej’s leadership reflects the kind of investment required to help healthcare organizations compete and win in a far more challenging environment.”
For more information, please contact:
BPD Healthcare
Nicole James, SVP Communications
734-358-9247
njames@bpdhealthcare.com
About BPD Healthcare
A wholly-owned subsidiary of MJH Life Sciences, BPD Healthcare (BPD) partners with the nation’s most ambitious healthcare brands to architect measurable enterprise performance—strengthening the enterprise brand, engaging the highest value patient populations, aligning key clinical referral channels, accelerating service line growth, advancing community and philanthropic impact, and igniting workforce engagement. BPD provides fully integrated solutions that include strategic advisory, marketing and communications and data solutions & analytics. Our proprietary intelligence platform— powered by national claims data, consumer and physician signals intelligence, and predictive modeling—reveals where growth truly lives. And our team of industry thought leaders, innovators and operators turn that intelligence into decisive action and industry-leading ROI.
