Communications Archives - BPD Healthcare

The Einstein Divide

The Einstein Divide Transforming marketing & communications in an AI era AI is the hot topic in every healthcare marketing room this year. CMOs are under pressure, and everyone’s trying…

Things to expect from the second Trump Administration and the 119th Congress

Here are some things hospitals and health systems can expect from the second Trump administration.

Reimagining Healthcare: A Vision for Patient-First Systems

In the latest Summit Series, BPD’s Chief Strategy and Innovation Officer Sasha Boghosian sat down with healthcare policy expert Paul Keckley.

The Future of Social Media Marketing

Rural Health Care: Who’s doing it well?

Navigating DEI Backlash: Why Healthcare Can’t Ignore Health Equity

Blending Art and Science: Data-Driven Storytelling

What defines a game-changing campaign? Find out as we explore inspiring campaigns that are bold and humorous; and can guide healthcare marketing leaders to create their own game-changing ideas.

Data or Bust: The Power of Precision Marketing

What defines a game-changing campaign? Find out as we explore inspiring campaigns that are bold and humorous; and can guide healthcare marketing leaders to create their own game-changing ideas.

Let’s Talk: Game-Changing Campaigns

What defines a game-changing campaign? Find out as we explore inspiring campaigns that are bold and humorous; and can guide healthcare marketing leaders to create their own game-changing ideas.

Playing the Long Game: Key Strategies for Healthcare Negotiations

In the latest Summit Series, Chief Communications Officer Ryan Colaianni interviewed Shawn Fitzgibbon, Managing Director and Payor/Provider Practice Lead at BDC Advisors. Bringing more than 30 years’ experiences to July’s chat, Fitzgibbon led the conversation on contract portfolio management, providing great insight on how to navigate a continuously changing – and increasingly uncompetitive – marketplace.