Episode 189
Episode 189
August 23, 2023

Brand Strategy in Healthcare: The Power of Emotion

For patients, emotion is high during tough health experiences. And yet, healthcare organizations shy away from building emotional brands. On this episode, Revive strategists explore why healthcare organizations often underfund brand-building—and how to change it.

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Don’t Forget Gen X—Healthcare’s Hidden Influencers

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Unraveling the Funnel Wars: Walgreens’ Pivot and What It Means for Primary Care

Episode 234

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