Stay tuned for the 2027 date and location.
Where the best health system marketers meet.
Leaders in the healthcare industry have long pursued the need for deep, meaningful change in health system marketing and branding. For more than a decade, the top health system marketers in the country have explored marketing disruption
at the Joe Public Retreat.
Unlike other conferences that feature a speaker-heavy format, the Joe Public Retreat provides a unique atmosphere and small group setting that encourages attendees to not only hear from industry leaders, but also to engage them in conversation about specific ideas and challenges. Expert-led panels, executive keynotes and roundtable discussions all focus on the transformation of healthcare marketing. Throw in fantastic food, drink and a beautiful setting, and the Retreat offers an experience unlike any other in the industry.
Joe Public Happy Hour at HMPS
May 2026
Joe Public is hitting the road. Join us at HMPS in Salt Lake City this May for a JPR 2026 happy hour—an opportunity to connect, swap updates, and see what’s taking shape across the community. Whether you made it to JPR or are looking to plug in now, we’d love to have you there.
Read article
AI may be rewriting the rules of health system marketing, but the bigger question is what still sets one organization apart when personalization becomes the baseline.
This article unpacks the biggest questions and boldest themes that emerged from JPR 2026 as leaders looked ahead to what MarCom could become by 2028.
Let Us Know If You Have Any Questions!
Contact us if you want to learn more about about the
Joe Public Retreat