Revenge of the Attention Economy: Why Moments Matter More Than Ever
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Don’t Forget Gen X—Healthcare’s Hidden Influencers
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Unraveling the Funnel Wars: Walgreens’ Pivot and What It Means for Primary Care
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Who’s Really Leading Healthcare—Doctors, AI, or the Algorithm?
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Behind Closed Doors: Truths, Lies, and the State of Healthcare Politics
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Healthcare Battlefield: Budget Cuts, Skepticism, and What Comes Next
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Seal on a Seal? Cultural Moments from Super Bowl LIX
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
The Golden Age of Healthcare Marketing is Here
Let’s Talk AI with Paul Roetzer, Founder of Marketing AI Institute
Is the Copernican Consumer too good to be true?
After 27 years in the healthcare industry, I’ve developed some specific ideas about consumer engagement in healthcare – particularly personal health engagement. We have seen amazing advancements over the last…
The Copernican Consumer
I’m a bit of a health sensor nerd. Though I already own an Apple Watch, Amazon’s Halo band, and a Withings scale, I recently purchased an Oura Ring. Just thinking…