Navigating Inclusive Marketing with Authenticity
June was a time of reflection and change as we honored both Pride Month and Juneteenth. Now is a good time to reflect on our role in these celebrations. June was a time of reflection and change as we honored both Pride Month and Juneteenth. Now is a good time to reflect on our role in these celebrations.
Nate’s 8: Strategies to Succeed in an Unprecedented Healthcare Market
Patients, health systems, and physicians are experiencing unprecedented financial distress, necessitating realistic strategies to help providers to succeed in this irrational market
Newsflash: The Surgeon General’s Call for Warning Labels on Social Media
Patients, health systems, and physicians are experiencing unprecedented financial distress, necessitating realistic strategies to help providers to succeed in this irrational market
Newsflash: First Tupac now…HoloDoc?
In this week’s newsflash, we explore the promise and pitfalls of hologram doctors and AI in healthcare, revealing how marketers can build consumer trust amid flat adoption and decreasing confidence.
Summit Series Session: Adapting to Complexity
“Capitation will not save us,” and other gems from industry leaders, shared only in Summit Series conversations
Bringing a Call to Action to the Big Screen
What if your mission statement was a motion picture?
Are the Funnel Wars Over?
Walmart Health’s decision to shutter all 51 health centers across 5 states due to profitability issues signals a significant setback in the ongoing battle between traditional healthcare systems and disruptive newcomers. Is this the end of the ‘funnel wars’?
Eight Years of A+ness
BPD has been certified as a Great Place To Work® for the eighth consecutive year! Why is this recognition so important to us?
5 Steps to Take Before Your Hospital Merges
When it comes to navigating one of the worst financial landscapes for hospitals in modern history, many health systems are turning to mergers and acquisitions to achieve stability. In the current environment, mergers and acquisitions are essential to maintaining access and quality in communities across the country.
Healthcare Marketing in 2024: Embracing Generative AI and Machine Learning
Gain a strategic edge by embracing generative AI and Machine Learning for hyper-personalization, predictive analytics, cross-channel integration, and enhanced customer engagement, revolutionizing omnichannel strategies.
