October 27-29 Conference

BPD at APRE 2025

BPD at APRE 2025

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Reputation Management

BPD has worked with hundreds of hospitals and health systems on complex reputational issues such as mergers & acquisitions, payor-provider negotiations, public affairs and labor issues, so we know the challenges healthcare organizations face inside and out. Our expert reputation management team helps clients overcome perceived and real issues that may directly impact reputation, negatively affect business objectives, and jeopardize their license to operate today, tomorrow and for the future.

Tomorrow Is Too Late

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Good People, Flawed System

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Policy ICU

Distilling complex policy shifts to help you stay ahead and adapt with confidence

Do you want to know how federal decisions are impacting healthcare? We are providing real-time updates and insights that distill complex policy shifts to help you stay ahead and adapt with confidence.

THE NO NORMAL SHOW

The Future of the CMO

When to take the communications wheel

Should CMOs stay in their marketing lane, or take the comms wheel and drive reputation, strategy, and even policy influence? The team gets into the tension between doing more and doing it well—and why the structure of the CMO’s team might be the real power play. CMOs who don’t have the strategy to be invited into the room where it happens are already missing out. This episode is your roadmap to relevance. Tune in now.

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