The annual HLTH conference will take place October 19-22, 2025, at The Venetian Convention and Expo Center. The BPD team is excited to attend and even more excited to be broadcasting from the conference! We’re eager to chat with industry leaders like you about your insights on the future of healthcare.
We’d love to hear your unique perspective—check out the ways we can connect at HLTH25.
BPDerrrs attending





Stephanie Wierwille is the Executive Vice President of Engagement at BPD, where she helps healthcare brands craft and deliver compelling stories across digital, traditional, and emerging channels. With deep expertise in social-first, full-funnel marketing, she guides organizations toward marketing maturity and consumer-first engagement strategies.
With a decade of experience spanning healthcare and consumer brands, Stephanie has led digital and content strategy for organizations like MD Anderson Cancer Center, Cincinnati Children’s, Johns Hopkins Medicine, Delta Air Lines, Amazon, and Walmart. From launching TGI Fridays’ first social marketing initiatives to helping Delta reshape its approach to social media across operations, marketing, and corporate communications, she has been at the forefront of digital transformation.
Stephanie earned her MBA from the University of Illinois at Urbana-Champaign and is an adjunct professor at The University of Oklahoma. Passionate about innovation, she continues to push the boundaries of healthcare marketing, ensuring brands connect with audiences in meaningful and measurable ways.

Emily is a former healthcare business reporter turned content strategist responsible for building marketing plans and engagement strategies that connect brands to their audiences. She loves to cook, read and travel, and in her spare time, she teaches hot yoga and takes her unbelievably energetic dog to the dog park.

As a Content Creator at BPD, Regan believes in the power of great storytelling—and brings a unique blend of strategy and production to every brand she touches. She leads social strategy and influencer marketing for clients like the Robert Wood Johnson Foundation, Cincinnati Children’s, Henry Ford Health, and UNC Health, while also producing content across channels, from short films and typography animations to photography and social-first campaigns.
Prior to BPD, Regan spent four years at Acadia Healthcare producing video content for over 100 facilities nationwide. A graduate of Florida State University with a degree in Digital Media Production and a minor in Entrepreneurship, she has built a career around social-first health marketing.
Based in Nashville (by way of Florida), Regan is also an avid film photographer, a proud Trader Joe’s alum, and a fan of family adventures with her husband, two boys, and their goldendoodle.

Briana is Marketing Director at BPD, where she leverages her expertise in business administration and management to drive strategic marketing initiatives that fuel growth and strengthen brand visibility. She leads efforts to develop innovative, results-focused campaigns that connect with audiences and deliver measurable impact for clients.
With a bachelor’s degree in Business Administration and Management from Marist University, Briana brings a proven track record of translating complex goals into actionable strategies that enhance engagement and performance. Her approach combines analytical insight with creative vision, positioning brands for long-term success. A dedicated member of the BPD BS&G team, Briana is committed to advancing the company’s mission and strengthening BPD’s position as a bold, innovative leader in healthcare marketing.

We need your POV on the future of healthcare
At HLTH we’re capturing the real conversations shaping the future of healthcare. Through live interviews and podcasts, we’re digging into what’s next for patient experience, innovation, AI, consumer tech, women’s health, and the workforce realities for nurses and clinicians.
We want to hear from the leaders pushing boundaries — from new models of care and technology that empower patients, to fresh thinking about how hospitals and health systems can innovate. We’ll be sharing our perspective, but more importantly, we’ll be listening. If you’re driving change, building the next big idea, or part of shaping the future of healthcare, we want your voice in the conversation.
Interested in chatting with us?

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