Bookmark this page. Here you’ll regularly find new healthcare marketing insights, advice and commentary from the bpd team. We explore a wide range of topics covering hospital advertising, digital strategy, healthcare marketing trends, media planning, creative development, consumer psychology, brand storytelling and much more.
Chiara Ferragni was recently named to Forbes’ 30 under 30 list. She’s on track to take in $8 million in revenues this year alone. Chiara is the creator of The Blonde Salad, which started as a fashion blog but has become so much more. Along with other prominent bloggers, Chiara is part of a fashion…Read More
It is well-understood these days that hospitals and other healthcare organizations need to maintain a blog. It’s a great way to reach potential patients, referring physicians and your own staff. Whether you are launching your organization’s blog yourself or just being asked to contribute one article, here are four tips to get you started. Forget…Read More
An insightful healthcare marketing blog about life, work, projects and clients at BPD Advertising.