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		<lastmod>2022-02-11T03:00:00+00:00</lastmod>
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		<lastmod>2022-01-21T03:00:00+00:00</lastmod>
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		<lastmod>2022-01-14T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/health-sensors-galore/</loc>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/health-brands-to-watch-in-2022/</loc>
		<lastmod>2021-12-21T03:00:00+00:00</lastmod>
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		<lastmod>2021-12-10T03:00:00+00:00</lastmod>
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		<lastmod>2021-12-03T03:00:00+00:00</lastmod>
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		<lastmod>2021-11-19T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/three-trends-haunting-marketers/</loc>
		<lastmod>2021-10-30T02:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/revives-rundown-on-hlth-2021/</loc>
		<lastmod>2021-10-22T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/three-exceptional-marketing-examples/</loc>
		<lastmod>2021-10-15T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/the-rise-of-smaller-life-spheres/</loc>
		<lastmod>2021-10-08T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/apples-legacy-health/</loc>
		<lastmod>2021-10-01T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/same-show-new-format-no-normal/</loc>
		<lastmod>2021-09-24T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/technological-innovation-meets-reality/</loc>
		<lastmod>2021-09-09T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/seeing-patients-in-a-new-light/</loc>
		<lastmod>2021-09-03T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/vaccine-mandates-now-what/</loc>
		<lastmod>2021-08-27T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/is-personalized-marketing-ever-complete/</loc>
		<lastmod>2021-08-20T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/marketing-governance-inside-health-systems/</loc>
		<lastmod>2021-08-13T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/behavioral-design-the-science-of-motivation/</loc>
		<lastmod>2021-08-06T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/getting-bold-ideas-across-the-finish-line/</loc>
		<lastmod>2021-07-30T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/navigating-a-changed-behavioral-health-landscape/</loc>
		<lastmod>2021-07-23T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/now-is-the-time-to-re-evaluate-your-marketing-function/</loc>
		<lastmod>2021-07-16T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/health-system-marketing-through-fresh-eyes/</loc>
		<lastmod>2021-07-09T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/which-comes-first-brand-or-purpose/</loc>
		<lastmod>2021-07-02T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/inside-the-mind-of-a-disruptor/</loc>
		<lastmod>2021-06-25T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/3-examples-of-data-driven-health-system-marketing/</loc>
		<lastmod>2021-06-18T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/the-art-and-science-of-ethnography/</loc>
		<lastmod>2021-06-11T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/its-not-just-about-digital/</loc>
		<lastmod>2021-06-04T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/lets-talk-ai-in-healthcare/</loc>
		<lastmod>2021-05-28T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/mount-sinai-innovating-at-170-years-young/</loc>
		<lastmod>2021-05-21T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/the-future-of-the-digital-front-door/</loc>
		<lastmod>2021-05-14T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/3-ways-to-stay-competitive-in-a-changed-world/</loc>
		<lastmod>2021-05-06T03:00:00+00:00</lastmod>
	</url>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/wendell-potter-on-the-trust-index/</loc>
		<lastmod>2021-04-22T03:00:00+00:00</lastmod>
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		<lastmod>2021-04-15T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/modern-brands-are-human-brands-2/</loc>
		<lastmod>2021-04-01T03:00:00+00:00</lastmod>
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	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/four-trends-healthcare-marketers-must-continue/</loc>
		<lastmod>2021-03-25T03:00:00+00:00</lastmod>
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		<lastmod>2021-03-22T11:00:00+00:00</lastmod>
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		<lastmod>2021-03-18T03:00:00+00:00</lastmod>
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		<loc>https://bpdhealthcare.com/what-we-think/podcast/88-hospitals-in-29-states/</loc>
		<lastmod>2021-03-11T03:00:00+00:00</lastmod>
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		<lastmod>2021-03-04T03:00:00+00:00</lastmod>
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		<lastmod>2021-02-25T03:00:00+00:00</lastmod>
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		<lastmod>2021-02-18T03:00:00+00:00</lastmod>
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		<lastmod>2021-02-12T12:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/reconciling-present-and-future-branding-needs/</loc>
		<lastmod>2021-02-11T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/speaking-to-todays-healthcare-consumer/</loc>
		<lastmod>2021-02-04T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/the-speed-of-marketing-is-changing/</loc>
		<lastmod>2021-01-28T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/navigating-covid-19-vaccine-distribution/</loc>
		<lastmod>2021-01-21T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/whos-advice-for-health-system-marketers-and-communicators/</loc>
		<lastmod>2021-01-14T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/four-healthcare-priorities-of-the-biden-administration/</loc>
		<lastmod>2021-01-08T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-12-18T12:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/what-health-systems-will-look-like-in-2030-by-mayo-clinic/</loc>
		<lastmod>2020-12-17T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/addressing-health-disparities-with-norton-healthcare/</loc>
		<lastmod>2020-12-10T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-12-03T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-11-12T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-11-05T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-10-29T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/the-importance-of-consumer-insights-during-covid-19/</loc>
		<lastmod>2020-10-22T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-10-16T11:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-10-15T03:00:00+00:00</lastmod>
	</url>
	<url>
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		<lastmod>2020-10-08T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/how-covid-19-is-impacting-the-marketing-function-moving-forward/</loc>
		<lastmod>2020-10-01T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/eliminating-health-disparities-with-dr-robert-winn-vcu-health/</loc>
		<lastmod>2020-09-24T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/creating-a-marketing-plan-for-2021-during-a-pandemic/</loc>
		<lastmod>2020-09-18T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/its-time-for-a-nurse-engagement-strategy/</loc>
		<lastmod>2020-09-10T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/marketers-role-in-addressing-misinformation/</loc>
		<lastmod>2020-09-03T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/driving-revenue-service-volume-with-piedmont-healthcare/</loc>
		<lastmod>2020-08-27T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/maintaining-a-healthy-engaged-marketing-team/</loc>
		<lastmod>2020-08-20T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/addressing-rogue-doctors/</loc>
		<lastmod>2020-08-13T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/bold-but-revenue-generating-goals-amid-the-pandemic/</loc>
		<lastmod>2020-08-06T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/leveraging-your-brand-with-stanford-health-care-cmo/</loc>
		<lastmod>2020-07-30T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/hospital-shutdowns-on-horizon-for-healthcare-marketers/</loc>
		<lastmod>2020-07-26T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/offering-support-to-employees-amid-the-pandemic/</loc>
		<lastmod>2020-07-20T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/pros-cons-facebook-boycott-for-health-systems/</loc>
		<lastmod>2020-07-09T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/cleveland-clinic-cmo-no-normal-show/</loc>
		<lastmod>2020-07-02T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/podcast/welcome-to-the-no-normal-show/</loc>
		<lastmod>2020-06-25T03:00:00+00:00</lastmod>
	</url>
	<url>
		<loc>https://bpdhealthcare.com/what-we-think/articles/the-unintended-consequences-of-high-deductible-health-plans/</loc>
		<lastmod>2019-05-24T11:00:00+00:00</lastmod>
	</url>
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